
Hello, I'm
Angus MacTavish
Cloud Solutions Architect & AI/ML Specialist
Bridging Technical Infrastructure with AI Innovation
AWS-certified Solutions Architect Associate and AI Practitioner with a people-first approach to cloud technologies and contact centre environments. Expert in bridging technical infrastructure with generative AI to drive organisational success through user-centred innovation.
About Me
A motivated professional with over 20 years of experience combining technical expertise with a genuine passion for helping people succeed.
My Journey
I've always believed that the best technology solutions come from truly understanding people. My path to AWS Solutions Architecture wasn't a straight line—it's been enriched by experiences ranging from managing a busy contact centre Management Information Department to running an ecommerce business, and even teaching English abroad.
These diverse experiences taught me something invaluable: every technical challenge has a human story behind it. Whether it's optimising cloud costs, implementing AI solutions, or ensuring robust security measures, I always start by asking “How will this help real people?” Security isn't just about compliance—it's about protecting the people and data that organisations depend on.
Education
ISO 50001:2018 Energy Management Systems
2023
Counselling Skills (BACP) Level 2 and 3
Runshaw H.E. College
2012
B.A. Hons Business Information Management
Leeds Metropolitan University
1997
Technical Skills
Cloud & Infrastructure
AI & Machine Learning
Professional Skills
Leadership & Communication
My BACP Levels 2 & 3 counselling qualifications underpin my Active Listening skills, ensuring I truly understand needs before proposing solutions. Managing the sensitive closure of DW Griffiths & Co solicitors—navigating ACAS-compliant redundancies and complex legal transitions—demonstrated both Integrity & Trust and Adaptability under pressure. Combined with years of team leadership, I bring exceptional communication and empathy to every technical challenge.
What Sets Me Apart
Three core strengths that I bring to every project—because great cloud solutions require more than just technical skills; they demand ethics, governance, and a human-centred approach.
Human-Centric Approach
I believe technology should serve people, not the other way around. With BACP-qualified counselling skills and 20+ years of experience, I bring empathy-driven leadership to every technical solution.
- Empathy-driven leadership style
- User-centred innovation focus
- BACP Level 2 & 3 Counselling Skills
- Proven stakeholder management
Financial & Cost Expertise
Understanding that cloud solutions must deliver real business value. I specialise in architecting cost-optimised solutions that balance performance with budget constraints.
- AWS cost optimisation strategies
- ROI-focused architecture decisions
- Budget-conscious cloud migrations
- 15% efficiency improvements achieved
Security Expertise
Security isn't an afterthought—it's foundational. From ISO compliance to responsible AI governance, I ensure every solution meets the highest security standards.
- ISO 50001:2018 certified
- Secure network protocols
- Responsible AI governance
- Compliance-first approach
“The best technology solutions come from truly understanding people and their challenges.”
AWS Certifications
Validated expertise in cloud architecture, AI/ML, and AWS services. Click any badge to verify on Credly and view all my other AWS accredited badges.
Featured: Skills City Cloud Technologies Gold

Skills City Cloud Technologies Gold
Skills City, IN4 Group • 2023
Completed and excelled in the intensive 14-week Skills City Cloud Technologies bootcamp, incorporating the AWS re/Start curriculum alongside personal development sessions, industry talks, and a client-facing project. Built hands-on skills in AWS, Linux, Python, networking, and cloud engineering fundamentals.
Verify on CredlyProfessional Experience
A diverse career journey combining technical expertise with leadership and entrepreneurship.
Industry Project Team Leader
IN4 Group AWS Cloud Engineering Bootcamp
Led a team of five to deliver a cloud-based solution, enhancing IoT capabilities and achieving measurable efficiency improvements.
- Led team of 5 to deliver cloud-based IoT solution
- Achieved 15% efficiency improvement for client
- Implemented secure network protocols (ISO 50001 compliant)
- Hands-on AWS services, database management, and Python
Co-Owner
Witches and Barbarians Ecommerce Business
Built and grew an ecommerce business from the ground up, applying data analytics and cloud tools to drive growth.
- Increased website traffic by 40% through SEO optimisation
- Reduced production time by 25%
- Boosted repeat business by 20% with loyalty program
- Used cloud-based analytics for market insights
Caretaking Owner
DW Griffiths & Co.
Managed day-to-day operations of a law firm during a transitional period, successfully negotiating its sale and liabilities to a national law firm. Recruited and managed key staff, ensuring continuity and compliance with legal standards.
- Zero complaints or delays in sales or purchases
- Successful transfer of all outstanding matters and liabilities
- Negotiated incorporation into a nationwide law firm
- Managed redundancy packages in line with ACAS guidelines
Senior Contact Centre MIS Analyst
Reality Group Plc
Played a pivotal role in implementing Europe's first IPCC system for major clients including Marks & Spencer and First National Bank.
- Implemented Europe's first IPCC system
- Restructured SLA reporting for clarity
- Trained management on new business applications
- Key clients: Marks & Spencer, First National Bank
Projects & Case Studies
Exciting cloud architecture and AI/ML projects are on the way. This section will showcase real-world implementations and success stories.
Coming Soon
Exciting cloud architecture projects and case studies will be showcased here. Stay tuned!
Coming Soon
AI/ML implementation case studies demonstrating practical applications of generative AI.
🚀 Exciting projects are in the pipeline!
Get in touch to discuss how I can bring similar value to your organisation.
Let's Connect
Have a project in mind or want to discuss how AWS and AI can transform your business? I'd love to hear from you!
Get in Touch
Whether you're looking for a cloud solutions architect, exploring AI possibilities, or just want to chat about technology—I'm always happy to connect with fellow tech enthusiasts and potential collaborators, simply just drop me a message on the form below or drop me an email.
[email protected]
Location
Chorley, UK



